STANLEY ROGERS KITCHEN
Following on the success of the Stanley Rogers Cookware project, we were briefed to develop a completely new brand for Stanley Rogers Kitchen that would be launched and retailed exclusively within Coles. The project included 60 SKUs across bakeware, cookware, cutlery, tools & gadgets and knives.
The creation of the master brand was the first step in the process, followed by the professional photographing of all the individual items. A styled photo-shoot over two days in a professional kitchen enabled us to create beautiful food shots that brought the brand to a level never seen before in major supermarkets. The project was an outstanding success and has drawn worldwide attention and recognition.